Luxury Brands are my passion
I am in love with Luxury since twenty years, when I joined Bulgari and I started experiencing the endless charme of Ladies' Jewellery.
Since then I had the chance to contribute to the Luxury industry in different positions in Marketing and Sales, in headquarters and local branches, in Italy and abroad.
Luxury to me it's not only about Craftsmanship, Quality and Heritage but as well Sustainability and Inclusion.
I strongly believe that Luxury Brands, today more than yesterday, need to tell their stories in an enchanting way and to create a long-lasting connection with their clients.
MY MANIFESTO
I support brands in defining their purpose and role in a market in continuous and rapid evolution.
I believe it is more and more necessary to break down the barriers between marketing and sales, to create a unique brand experience in every channel, offline and online.
I believe brands need to keep being relevant to their customers, respecting their own DNA, and finding the right appeal for loyal customers and for new generations, to address in an innovative way the challenges of today’s market.
I help Brands building a lateral and innovative vision, to conquer and maintain their own market.
MY EXPERTISE
I have been successfully working on marketing strategy, product development and management, trade marketing, sales strategy and management - at global and local level.I managed several product categories - Jewellery, Watches, Ladies' and Men's Accessories, Fragrances and Eyewear - directly or through Licensees.
MY REFERENCES
I collaborated with several Brands, in Italy and abroad: Bulgari, Montblanc, leBebé, Kering Eyewear, Dada Arrigoni, Impronta, Youmain, Wordperfect, Bold Restyle, Rastelli Gioielli, Tyco Healthcare, Epson
Professional Experiences
20+ years of high-level experience in the Luxury Industry